While Search Engine Optimisation (SEO) is increasingly deployed to gain better search ranking and organic traffic, Artificial Intelligence (AI) has made it more accurate and less complex. With AI, you can easily identify the most valuable keywords to target, then…
How small business can do effective marketing with limited budget
Marketing your business doesn’t have to be complicated or expensive. Gone are the days when marketing was expensive and scary. You can use your creativity to design the effective campaigns in your budget: 1. Create a website With life going virtual,…
Five ways influencer marketing can help small businesses.
Why use influencer marketing for your businesses? One of the fasting growing forms her marketing offers a new way to gain the trust of consumers: through other consumers. Individuals are more likely to purchase products or try out a new…
Five ways influencer marketing can help small business
What is Influencer marketing? Influencer marketing is a type of marketing that uses influencers to promote a brand to a larger market. Influencers are people like you and me and with a considerable fan following on their social media handles. This…
Well-delivered, constructive criticism can bring about improved performances
Feedback plays a crucial role in improving productivity and morale among the employees. Team feedback is crucial in business to identify company goals and manage progress. To be effective, feedback should be intentional, constructive and engaging. Performance monitoring with regular,…
The Six Success Mantras of a Salesman
Book review: ‘Saleswalah’ – Sales explained in 11 stories Good sales stories assist immensely in reducing the sale cycle. The book ‘Saleswalah’ presents inspiring sales stories of amazing street vendors. The book analyses their sales approach using a simple and effective framework.…
Is Sales a Bad word?????
What do you mean by Sales???? Everyone knows what Sales means it is a transaction between two or more parties in which goods or services are exchanged for money or other assets. Sales are activities related to selling or the…
Never compromise on this important aspect of your career. Else you’ll regret just like me
Whatever may be your skill –whatever you are good at—do it with courage and confidence. Remember that the struggle and hard work is the same in any field, no matter how sophisticated it looks.